Social Analytics

Social Analytics and Insights

Actionable data insights supporting you operational and marketing goals.


Humans are social creatures, but it is not always clear how those digital interactions can support a better customer experience (CX), marketing campaigns, services or products.

Effective social analytics always serves customers and improves business through the evaluation of a series of complex metrics.

At Cogent, we evaluate a variety of key metrics, such as the Net Promoter Score, service level agreement compliance, customer satisfaction scores and call deflection as well as proprietary metrics, to deliver actionable data that supports your operational and marketing goals.


FEATURED CASE STUDY

Driverless Cars
Data Driven Insights

Autonomous cars are coming to roads near you. In fact, driverless vehicles are already being tested throughout the country. ​​​​​